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About the test:

产品管理测试评估了候选人对客户心态,UI/ UX设计技能的理解,与开发团队合作的技术知识以及与分析技能合作的专业知识。招聘人员使用此前就业测试来确定可以拥有产品所有权并与开发团队合作的强大PM候选人,以交付使客户满意的产品。

Covered skills:

  • 用户体验(UX)
  • 客户发现
  • 产品设计
  • 市场调查
  • 商业分析
  • UI基本面
  • 市场调查
  • 定位
  • 产品策略

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9 reasons why
9 reasons why

Adaface 产品经理在线测试 is the most accurate way to shortlist 产品经理s



Reason #1

Tests for on-the-job skills

The 产品经理在线测试 helps recruiters and hiring managers identify qualified candidates from a pool of resumes, and helps in taking objective hiring decisions. It reduces the administrative overhead of interviewing too many candidates and saves time by filtering out unqualified candidates at the first step of the hiring process.

The test screens for the following skills that hiring managers look for in candidates:

  • 进行用户研究并收集见解的能力
  • 能够创建用户角色和用户旅程地图
  • 创建线框和原型的经验
  • 知识UI/UX最佳实践
  • 分析市场趋势和竞争的能力
  • 对业务需求的强烈了解
  • 有效解决问题和决策能力
  • 能够确定功能并创建产品路线图的能力
  • 精通客户发现访谈
  • 进行市场研究的经验
  • 了解产品定位和消息传递
  • 产品策略制定知识
  • 进行业务分析的能力
  • 精通以用户为中心的设计原理
  • 进行可用性测试的经验
Reason #2

No trick questions

no trick questions

Traditional assessment tools use trick questions and puzzles for the screening, which creates a lot of frustration among candidates about having to go through irrelevant screening assessments.

View sample questions

The main reason we started Adaface is that traditional pre-employment assessment platforms are not a fair way for companies to evaluate candidates. At Adaface, our mission is to help companies find great candidates by assessing on-the-job skills required for a role.

Why we started Adaface
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Reason #3

Non-googleable questions

We have a very high focus on the quality of questions that test for on-the-job skills. Every question is non-googleable and we have a very high bar for the level of subject matter experts we onboard to create these questions. We have crawlers to check if any of the questions are leaked online. If/ when a question gets leaked, we get an alert. We change the question for you & let you know.

How we design questions

这些只是我们库中有10,000多个问题的一个小样本。关于此的实际问题 产品经理测试 将是不可行的.

🧐 Question

Easy

Advanced PLG Strategy and Customer Success
Product Led Growth
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You are a product manager at a B2B SaaS company that has recently transitioned to a product-led growth (PLG) strategy. The company has always had a strong focus on customer success and wants to ensure this continues under the new strategy. You have been asked to recommend a strategy that aligns customer success with the PLG approach. 

You have the following data:

1. The company's product has a free trial version with limited features.
2. The conversion rate from free trial to paid customers is 15%.
3. The churn rate for paid customers is 5%.
4. The average customer support ticket resolution time is 48 hours.
5. The Net Promoter Score (NPS) is 30.

Which of the following strategies would best align customer success with the PLG approach?
A: Increase the number of features in the free trial version to attract more users.
B: Decrease the price of the paid version to increase the conversion rate.
C: Improve the product's user experience and provide self-service resources to empower users.
D: Increase the customer support team size to reduce ticket resolution time and improve customer satisfaction.
E: Launch a referral program to improve the NPS and attract more users through word-of-mouth.

Medium

Increase conversion
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Your friend, Missy opened a new online store to sell heels. The heels come in 6 sizes: 34, 36, 38, 40, 42, 44. Missy did not want to invest too much capital upfront, so she decided to stock only 3 sizes: 36, 38 and 40 and display “out of stock” message for the remaining sizes. She used Google and Facebook ads to get visibility, and the market responded well. A lot of people ordered heels in the sizes she stocked, so she kept restocking the same sizes as they kept selling out.
She meets you over a cup of coffee and shares her story, and asks if you have any recommendations to increase conversion. What would you recommend?
A: Set up analytics and custom events on her online store to check how many people are clicking on the sizes she doesn’t have in stock.

B: Setting up analytics is not a good idea since it reduces website speed and impacts user experience.

C: Change CTA button to “Buy Now” to increase sales.

D: Procure a larger variety of heels in the same sizes that have been selling out.

E: It is possible that a different combination of heel sizes would increase conversion. 

F: Try a smaller stock of all the other sizes just to see if it sells.

G: Call up some of her customers to understand which sizes they are looking for and understand the market need.

H: Use FOMO (fear of missing out) to your advantage with messaging like “this item is in 43 carts”

I: Pick only 5 star reviews you have received and display on your store for each product to increase trust.

Easy

Pricing Strategy for a New Product Line
Pricing Strategy
Market Analysis
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You are a product manager responsible for introducing a new product line of high-end headphones into the market. These headphones are designed for audiophiles and music enthusiasts who seek premium sound quality and craftsmanship. As part of your pricing strategy, you need to determine the most suitable pricing approach.

Which pricing approach would be most appropriate for this scenario?

Medium

Product Lifecycle and Marketing Strategy
Product Lifecycle Management
Marketing Strategies
User Acquisition
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You are a product manager at a tech company that has developed a new AI-powered photo editing app. The product is now in the growth stage of its lifecycle, with steadily increasing user numbers each month.

The marketing team has proposed two strategies:
1. Strategy A: Invest heavily in social media advertising to acquire new users.
2. Strategy B: Focus on improving SEO and content marketing to increase organic user acquisition.

Based on the product's lifecycle stage, which strategy should be prioritized and why?
A: Strategy A, because it is necessary to rapidly acquire new users during the growth stage.
B: Strategy B, because it is important to focus on organic user acquisition during the growth stage.
C: Strategy A, because social media advertising always leads to higher user acquisition.
D: Strategy B, because SEO and content marketing always lead to higher user acquisition.
E: The decision cannot be made without additional information.

Easy

Safe distancing measures
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Pink Village is the leading movie theatre in Singapore, and offers a wide variety of new and upcoming movie releases with varied cinematic experiences. Given the coronavirus pandemic, they need to implement safe distancing measures. They came to the conclusion that after every 2 seats in a row, 2 seats should be kept vacant. 

They need to alter the online booking experience accordingly, such that users should not be able to purchase an odd number of tickets. You are the product manager for the online ticketing system. What changes would you make?
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A: Users should be able to purchase any number of tickets.

B: The “Buy Now” button should disappear if the user has selected an odd number of tickets. 

C: Users who select an odd number of seats should see an error pop-up when they click on the “Buy Now” button. 

D: When a user selects an odd number of tickets, they should see a message on the same screen notifying them of the restriction. 

E: If a user is trying to purchase 3 tickets, they should be charged for 4 tickets. 

F: This is an extremely confusing flow, we should temporarily halt online bookings, and only allow users to purchase tickets at the movie theatre.

Easy

Delete item popup
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We recently added the feature to enable a user to delete items from their dashboard. The feature was built on the request of a customer who needed it urgently, so the product engineer was the one who designed it, without consulting a designer. Can you review the design and recommend any changes if required?
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Easy

Music app design
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We have hired a designer to create the design for our new music app. Can you review the design and point out the core issue? We are yet to add images, so you can ignore that aspect.
 image

Medium

Overwhelmed users
Usability
Information Architecture
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Liam, a UX designer, is working on an app that allows users to learn multiple languages. The app provides language lessons, quizzes, progress tracking, and a community forum. Feedback from users revealed:

1. Users find it difficult to navigate between different features of the app.
2. Users feel overwhelmed by the amount of content in each language module.
3. Users appreciate the comprehensive nature of the language lessons.

Considering this feedback, which design approach should Liam take to address these issues?
A: Adding more features to provide a more comprehensive learning experience.
B: Simplifying the language lessons to reduce content.
C: Implementing a more effective information architecture and reducing cognitive load.
D: Incorporating more visual elements like images and animations.
E: Providing an option for users to customize their learning modules.
F: Integrating a voice assistant to guide users through the app.
G: Reducing the number of languages offered to simplify the app.

Medium

The Adaptive Anomaly
Adaptive Design
Information Architecture
User Research
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Mike, a UX designer, is designing an adaptive website for a global retail company. The website should adjust to the user's behavior and environment based on screen size, platform, and orientation. While designing, he realized that the information architecture (IA) of the website needs adjustments. Given the following scenarios:

1. The website needs to accommodate a wide range of products and categories.
2. User research has indicated that a significant number of users are not technologically savvy.
3. A significant part of the website's audience accesses it on a mobile platform.
4. The company plans to expand its product range significantly in the near future.

What should be Mike's primary consideration for adapting the information architecture of the website?
A: Increasing the visual appeal of the website.
B: Improving the search functionality.
C: Reducing the number of products displayed on the home page.
D: Introducing VR features.
E: Prioritizing video content over text.

Easy

Video conference app UX
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Sam is a freelancer working on a video conferencing app for one of their clients. They have created a few mockups. Could you help them choose which mockups they should send to the client?
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🧐 Question🔧 Skill

Easy

Advanced PLG Strategy and Customer Success
Product Led Growth

2 mins

Product Management
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Medium

Increase conversion

2 mins

Product Management
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Easy

Pricing Strategy for a New Product Line
Pricing Strategy
Market Analysis

2 mins

Product Management
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Medium

Product Lifecycle and Marketing Strategy
Product Lifecycle Management
Marketing Strategies
User Acquisition

2 mins

Product Management
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Easy

Safe distancing measures

2 mins

Product Management
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Easy

Delete item popup

2 mins

UI/UX
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Easy

Music app design

2 mins

UI/UX
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Medium

Overwhelmed users
Usability
Information Architecture

2 mins

UI/UX
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Medium

The Adaptive Anomaly
Adaptive Design
Information Architecture
User Research

2 mins

UI/UX
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Easy

Video conference app UX

2 mins

UI/UX
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🧐 Question🔧 Skill💪 Difficulty⌛ Time
Advanced PLG Strategy and Customer Success
Product Led Growth
Product Management
Easy2 mins
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Increase conversion
Product Management
Medium2 mins
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Pricing Strategy for a New Product Line
Pricing Strategy
Market Analysis
Product Management
Easy2 mins
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Product Lifecycle and Marketing Strategy
Product Lifecycle Management
Marketing Strategies
User Acquisition
Product Management
Medium2 mins
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Safe distancing measures
Product Management
Easy2 mins
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Delete item popup
UI/UX
Easy2 mins
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Music app design
UI/UX
Easy2 mins
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Overwhelmed users
Usability
Information Architecture
UI/UX
Medium2 mins
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The Adaptive Anomaly
Adaptive Design
Information Architecture
User Research
UI/UX
Medium2 mins
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Video conference app UX
UI/UX
Easy2 mins
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Reason #4

1200+ customers in 75 countries

customers in 75 countries
Brandon

借助 Adaface,我们能够将初步筛选流程优化高达 75% 以上,为招聘经理和我们的人才招聘团队节省了宝贵的时间!


Brandon Lee, 人事主管, Love, Bonito

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Reason #5

Designed for elimination, not selection

The most important thing while implementing the pre-employment 产品经理测试 in your hiring process is that it is an elimination tool, not a selection tool. In other words: you want to use the test to eliminate the candidates who do poorly on the test, not to select the candidates who come out at the top. While they are super valuable, pre-employment tests do not paint the entire picture of a candidate’s abilities, knowledge, and motivations. Multiple easy questions are more predictive of a candidate's ability than fewer hard questions. Harder questions are often "trick" based questions, which do not provide any meaningful signal about the candidate's skillset.

Science behind Adaface tests
Reason #6

1 click candidate invites

Email invites: You can send candidates an email invite to the 产品经理测试 from your dashboard by entering their email address.

Public link: You can create a public link for each test that you can share with candidates.

API or integrations: You can invite candidates directly from your ATS by using our pre-built integrations with popular ATS systems or building a custom integration with your in-house ATS.

invite candidates
Reason #7

Detailed scorecards & benchmarks

查看样本记分卡
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Reason #8

High completion rate

Adaface tests are conversational, low-stress, and take just 25-40 mins to complete.

This is why Adaface has the highest test-completion rate (86%), which is more than 2x better than traditional assessments.

test completion rate
Reason #9

Advanced Proctoring


Learn more

About the 产品经理在线测试

Why you should use 产品经理在线测试?

The 产品经理测试 makes use of scenario-based questions to test for on-the-job skills as opposed to theoretical knowledge, ensuring that candidates who do well on this screening test have the relavant skills. The questions are designed to covered following on-the-job aspects:

  • 产品策略开发
  • 用户体验研究和分析
  • UI/UX设计原理和最佳实践
  • 客户发现方法
  • 市场研究技术
  • 产品设计和原型制作
  • 定位和市场细分
  • 业务分析和需求收集
  • 产品路线图创建和管理
  • 跟踪和分析产品指标

Once the test is sent to a candidate, the candidate receives a link in email to take the test. For each candidate, you will receive a detailed report with skills breakdown and benchmarks to shortlist the top candidates from your pool.

What topics are covered in the 产品经理在线测试?

  • 用户体验(UX)

    用户体验(UX)是指用户与产品或系统交互时所拥有的整体体验。它涵盖了设计,可用性和可访问性,旨在创建直观且令人满意的用户旅程。测量测试中的这一技能有助于评估候选人优先级用户需求,创建无缝互动并提高用户满意度的能力。

  • UI基础知识

    UI基础知识涉及基本原理和基本原理和用户界面设计的元素,包括布局,颜色理论,排版和视觉层次结构。在测试中测量了该技能,以评估候选人创建视觉吸引力和功能性接口的知识,这些接口在美学上令人愉悦且直觉。

  • 客户发现

    客户发现是一个过程识别和了解目标受众,他们的需求和痛苦点。它涉及收集反馈,进行访谈和分析数据以做出明智的产品决策。在测试中包括此技能有助于评估候选人了解客户需求并利用客户见解来推动产品开发的能力。

  • 市场研究

    市场研究涉及收集和分析数据以了解该数据市场景观,目标受众和竞争对手。它有助于确定趋势,客户偏好和市场机会。评估测试中的这一技能使招聘人员能够衡量候选人进行全面的市场研究,收集相关数据并做出数据驱动产品决策的能力。

  • 产品设计

    产品设计是创建满足用户需求并解决特定问题的解决方案的过程。它包括基于用户反馈的设计,包括构想,原型制作和迭代。测量测试中的这一技能使招聘人员能够评估候选人在设计与业务目标保持一致的功能和以用户为中心的产品方面的熟练程度。

  • 定位

    定位是指定义的战略方法并向目标市场传达产品的独特价值主张。它涉及了解客户需求,与竞争对手区分开,并有效地将产品定位在市场上。在测试中测量了该技能,以评估候选人有效定位产品,确定目标市场并创造竞争优势的能力。

  • 产品策略

    产品策略涉及设定长期愿景和产品的定义目标。它包括优先考虑功能,与业务目标保持一致以及做出战略决策以推动产品成功。在测试中衡量这项技能有助于评估候选人制定有效的产品策略的能力,该策略与业务目标保持一致并满足客户需求。

  • 业务分析

    业务分析涉及分析市场趋势,客户需求和业务目标,以确定机会并做出明智的决定。它包括评估可行性,进行成本效益分析以及创建业务需求。在测试中包括此技能有助于评估候选人在分析业务需求,评估项目可行性以及为成功的产品开发中做出以数据为驱动的决策的熟练程度。

  • Full list of covered topics

    The actual topics of the questions in the final test will depend on your job description and requirements. However, here's a list of topics you can expect the questions for 产品经理测试 to be based on.

    用户研究
    用户角色
    用户旅程地图
    线框
    原型
    UI/UX最佳实践
    市场走向
    竞争分析
    业务需求
    解决问题
    决策
    功能优先级
    产品路线图
    客户发现采访
    市场调查
    产品定位
    消息传递
    产品策略
    商业分析
    以用户为中心的设计
    可用性测试
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What roles can I use the 产品经理在线测试 for?

  • 产品经理
  • 副产品经理
  • 高级产品经理
  • 产品负责人
  • 产品副总裁

How is the 产品经理在线测试 customized for senior candidates?

For intermediate/ experienced candidates, we customize the assessment questions to include advanced topics and increase the difficulty level of the questions. This might include adding questions on topics like

  • 产品定价和货币化策略
  • 竞争对手分析和基准测试
  • 数据驱动的决策
  • 敏捷产品开发方法
  • 跨职能合作和利益相关者管理
  • 产品发布计划和执行
  • A/B测试和用户反馈分析
  • 产品生命周期管理
  • 团队领导和指导
  • 商业敏锐和战略思维
Singapore government logo

招聘经理认为,通过小组面试中提出的技术问题,他们能够判断哪些候选人得分更高,并与得分较差的候选人区分开来。他们是 非常满意 通过 Adaface 筛选入围的候选人的质量。


85%
减少筛查时间

产品经理在线测试 常见问题解答

产品管理测试包括哪些问题?

该测试包括基于方案的MCQ问题,以评估候选人的能力:

  • 应用UI/ UX原理和产品设计基础来构建令人愉悦的产品
  • 了解客户心理
  • 阅读市场
  • 提高产品可发现性
  • 分析指标并与关键KPI对齐
  • 定义北极星指标
  • 评估客户反馈以迭代地改进产品
  • 确定分销渠道
  • 确定并利用关键增长机会
  • 管理利益相关者并解决冲突

我可以将多个技能结合在一起,为一个自定义评估吗?

是的,一点没错。自定义评估是根据您的职位描述进行的,并将包括有关您指定的所有必备技能的问题。

您是否有任何反交换或策略功能?

我们具有以下反交易功能:

  • 不可解决的问题
  • IP策略
  • Web Protoring
  • 网络摄像头Proctoring
  • 窃检测
  • 安全浏览器

阅读有关[Proctoring功能](https://www.adaface.com/proctoring)的更多信息。

如何解释考试成绩?

要记住的主要问题是评估是消除工具,而不是选择工具。优化了技能评估,以帮助您消除在技术上没有资格担任该角色的候选人,它没有进行优化以帮助您找到该角色的最佳候选人。因此,使用评估的理想方法是确定阈值分数(通常为55%,我们为您提供基准测试),并邀请所有在下一轮面试中得分高于门槛的候选人。

我可以使用该测试的经验水平?

每个ADAFACE评估都是为您的职位描述/理想候选角色定制的(我们的主题专家将从我们的10000多个问题的图书馆中选择正确的问题)。可以为任何经验级别定制此评估。

每个候选人都会得到同样的问题吗?

是的,这使您比较候选人变得容易得多。 MCQ问题的选项和问题顺序是随机的。我们有[抗欺骗/策略](https://www.adaface.com/proctoring)功能。在我们的企业计划中,我们还可以选择使用类似难度级别的问题创建多个版本的相同评估。

我是候选人。我可以尝试练习测试吗?

不,不幸的是,我们目前不支持实践测试。但是,您可以使用我们的[示例问题](https://www.adaface.com/questions)进行练习。

使用此测试的成本是多少?

您可以查看我们的[定价计划](https://www.adaface.com/pricing/)。

我可以免费试用吗?

我刚刚搬到了一个付费计划。我如何要求自定义评估?

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40 min tests.
No trick questions.
Accurate shortlisting.
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