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About the test:

The business development test evaluates a candidate's business development, sales, objection-handling, negotiation, communication, logical reasoning skills and English proficiency. This 30 min test can be used by recruiters to identify candidates with business development skills.

Covered skills:

  • Business Development
  • Market Research
  • Lead Generation
  • Negotiation
  • Networking
  • Logical Reasoning
  • Vocabulary and Grammar
  • Sales Strategies
  • Competitive Analysis
  • Client Relationship Management
  • Pitching and Presenting
  • Business Planning
  • Business English

9 reasons why
9 reasons why

Adaface Business Development Assessment Test is the most accurate way to shortlist Business Development Executives



Reason #1

Tests for on-the-job skills

The Business Development Test helps recruiters and hiring managers identify qualified candidates from a pool of resumes, and helps in taking objective hiring decisions. It reduces the administrative overhead of interviewing too many candidates and saves time by filtering out unqualified candidates at the first step of the hiring process.

The test screens for the following skills that hiring managers look for in candidates:

  • Ability to identify and analyze market trends and customer needs
  • Proficiency in developing and executing sales strategies
  • Strong negotiation skills to achieve favorable deals
  • Effective client relationship management to ensure customer satisfaction and retention
  • Excellent verbal and written communication skills for pitching and presenting ideas
  • Knowledge of networking techniques to establish valuable connections
  • Ability to conduct thorough market research and competitive analysis
  • Skill in lead generation and conversion
  • Proficiency in logical reasoning and problem-solving
  • Strong business planning and strategic thinking capabilities
  • Good understanding of business English vocabulary and grammar
Reason #2

No trick questions

no trick questions

Traditional assessment tools use trick questions and puzzles for the screening, which creates a lot of frustration among candidates about having to go through irrelevant screening assessments.

View sample questions

The main reason we started Adaface is that traditional pre-employment assessment platforms are not a fair way for companies to evaluate candidates. At Adaface, our mission is to help companies find great candidates by assessing on-the-job skills required for a role.

Why we started Adaface
Reason #3

Non-googleable questions

We have a very high focus on the quality of questions that test for on-the-job skills. Every question is non-googleable and we have a very high bar for the level of subject matter experts we onboard to create these questions. We have crawlers to check if any of the questions are leaked online. If/ when a question gets leaked, we get an alert. We change the question for you & let you know.

How we design questions

These are just a small sample from our library of 10,000+ questions. The actual questions on this Business Development Test will be non-googleable.

🧐 Question

Medium

Customized Solutions
Client Profiling
Customization Options
Value Proposition
Solve
As a Senior Sales Consultant at CustomSoft, you specialize in selling bespoke software solutions to large enterprises. CustomSoft's pricing is highly dependent on the customization level required by the client. The basic package starts at $20,000, with added costs for customization: $5,000 for each basic feature customization and $10,000 for advanced feature customization.

Your current prospect is BetaCorp, a multinational corporation in the manufacturing sector. BetaCorp's profile is as follows:

- Annual Revenue: $500 million
- Employee Count: 5,000
- Current IT Infrastructure: Outdated, primarily manual systems
- Main Objectives: Streamlining operations, integrating various departments
- Budget Constraints: Moderate, prefers value-for-money solutions
- Decision-Making Process: Lengthy, requires demonstration of ROI
- Previous Vendor Experience: Unhappy with the lack of customization and support

Based on this information, which TWO of the following statements should be emphasized in your proposal to effectively align with BetaCorp's needs and decision-making criteria?
1) "Our basic package, combined with two advanced feature customizations, will comprehensively address your need for operational streamlining and department integration."
2) "Considering your budget constraints, our basic package without additional customizations offers the best value for money."
3) "CustomSoft's commitment to post-sale support will address the issues you've faced with previous vendors."
4) "With your focus on data security, investing in three advanced feature customizations will ensure robust protection against threats."
5) "Given your company's size and revenue, our complete customization package would be the most suitable, ensuring all specific needs are met."

Medium

Dynamic Sales Cycle Management
Sales Prioritization
Time Management
Customer Engagement
Solve
You are a Sales Director at a dynamic software company, responsible for strategizing client interactions across various stages of the sales cycle. The table below provides detailed insights into six distinct client scenarios. Based on this complex information, determine the most effective order in which to address these clients, balancing the nuances of each case to maximize business growth and client satisfaction.
 image

Medium

Evaluating Sales Strategies
Sales Communication
Market Positioning
Pricing Strategy
Solve
You are a sales executive at TechNovate, a company specializing in cloud-based CRM solutions. Your product, CloudCRM, is known for its advanced analytics and user-friendly interface. The pricing structure for CloudCRM is as follows: A base fee of $10,000, plus $300 per user for the first 200 users, and $150 for each additional user beyond 200. You are tasked with drafting a proposal for a potential client, XYZ Corp, a mid-sized retail company looking to improve customer relationship management. XYZ Corp has 600 employees, out of which 400 need access to the CRM. They currently use a competitor's product priced at $8,000 base fee and $230 per user without any tiered pricing.

Given this scenario, which of the following statements should be included in your proposal to effectively communicate the value of CloudCRM to XYZ Corp?
A: "Our tiered pricing model will be particularly cost-effective for your company, as it will reduce the cost per user for your large team."
B: "Switching to CloudCRM will save you money immediately, as our base fee is lower than your current provider."
C: "Our advanced analytics features are unique in the market and will provide insights that your current CRM cannot."
D: "XYZ Corp will benefit from our exclusive partnership with leading retail analytics firms making out offering cheapest in the market"
E: "Given your company's size, our flat-rate pricing model will ensure that you do not incur any unexpected costs."

Medium

Airline Operators
Solve
Four airline operators A, B, C and D operate on a popular route between 2 cities, Rome and Venice in Italy. Airline A wanted to increase the number of seats sold, so they reduced their fares for this route. Airlines B, C, D imitated this move immediately. The general belief is that the volume of air travel between Rome and Venice would increase as a result of this. Which of the following statements, if true, would add trust to the general belief?
A: All 4 airlines see increased profits.
B: Airlines start slashing rates for other routes as well.
C: A study shows that around 80% of air travel in Italy is company sponsored.
D: A study shows that air travellers in Italy are price sensitive.

Medium

Call Gurj Clooners
Solve
 image
Folks should call Gurj Clooners if they want to:

Medium

Cigarette taxation regime
Solve
Cigarettes account for only 23% of tobacco consumption, and only 16% of 250 million tobacco consumers use cigarettes. However these 16% contribute 85% of the tax revenues to the Exchequer from the tobacco sector. The punitive cigarette taxation regime has kept the tax base narrow, and lowering taxes will expand this base. Which of these best bolsters the conclusion that lowering duties will expand the tax base?
A: The cigarette manufacturers’ association has decided to indulge in aggressive promotion.

B:  Cigarette manufacturers are lobbying for a reduction on duties.

C: There is a likelihood that tobacco consumers will shift to cigarette smoking if cigarette prices reduce.

D: An increase in duties on non-cigarette tobacco may lead to a shift in favor of cigarette smoking.

E: There is a likelihood that tobacco consumers will shift to cigarettes if cigarette prices reduce.

F: A decrease in duties on non-cigarette tobacco may lead to more tobacco consumers shifting to cigarettes. 

G: Cigarette smokers are becoming increasing aware of associated health risks.

H: Increased health warnings could reduce the tax base.

Easy

Reading Comprehension
Solve
 image
This note informs Savannah that:

A: she can purchase new toys at a discounted rate.
B: the toy store has a new collection that she can purchase from now.
C: she can sell her used toys to the store.
D: she can get used and new toys in the ongoing sale at the store.

Medium

Tennis Players
Solve
A tennis coach was trying to put together a team of 4 players for a tennis championship out of 7 players. R, S, T are the male players, and W, X, Y, Z are the female players. Note that all players have equal ability, and the team needs to have atleast 2 male players. While selecting the team we need to keep in mind that all 4 players should be able to play with each other. 
 image
We also need to keep the following restrictions in mind:
- R cannot play with Y
- S cannot play with W
- T cannot play with Z
Which of the following are true:

A: S and Z cannot be in the team together.
B: T and Y cannot be in the team together.
C: T and X cannot be in the team together.

Hard

CID Agent
Logical Deduction
Pattern Recognition
Solve
A code ("EIG AUC REO RAI COG") was sent to the criminal office by a CID agent named Batra.  However, four of the five words are fake, with only one containing the information. They also included a clue in the form of a sentence: "If I tell you any character of the code word, you will be able to tell how many vowels there are in the code word." Are you able to figure out what the code word is?
A: RAI 
B: EIG
C: AUC
D: REO
E: COG
F: None

Medium

Positive correlation
Correlation vs. Causation
Solve
Myra is working on her thesis for which she created a scatter plot of the number of teachers and the number of college graduates for cities in Australia. She noticed a positive correlation. Which of these do you think is the probable explanation for this correlation?
A: Teachers encourage people to go to college, so an increase in the number of teachers leads to an increase in the number of college graduates. 

B: Some college graduates choose teaching as a profession after graduating, so an increase in the number of college graduates also leads to an increase in the number of teachers.

C: There are more college graduates and teachers in higher income cities, so income is a confounding variable here, make it difficult to prove causation between number of teachers and number of college graduates. 

D: Cities with a higher population have more teachers and more college graduates, so the correlation is due to a third variable (population of city).

E: The provided data is insufficient, so it is extremely difficult to establish the reason for the correlation.

F: Most college students choose non-teaching professions after graduating, which explains the correlation. 

G: In Australia, college students are encouraged by their teachers to choose teaching as a profession after graduating.
🧐 Question🔧 Skill

Medium

Customized Solutions
Client Profiling
Customization Options
Value Proposition

3 mins

Sales
Solve

Medium

Dynamic Sales Cycle Management
Sales Prioritization
Time Management
Customer Engagement

3 mins

Sales
Solve

Medium

Evaluating Sales Strategies
Sales Communication
Market Positioning
Pricing Strategy

2 mins

Sales
Solve

Medium

Airline Operators

2 mins

English
Solve

Medium

Call Gurj Clooners

2 mins

English
Solve

Medium

Cigarette taxation regime

2 mins

English
Solve

Easy

Reading Comprehension

2 mins

English
Solve

Medium

Tennis Players

3 mins

Logical Reasoning
Solve

Hard

CID Agent
Logical Deduction
Pattern Recognition

3 mins

Logical Reasoning
Solve

Medium

Positive correlation
Correlation vs. Causation

2 mins

Logical Reasoning
Solve
🧐 Question🔧 Skill💪 Difficulty⌛ Time
Customized Solutions
Client Profiling
Customization Options
Value Proposition
Sales
Medium3 mins
Solve
Dynamic Sales Cycle Management
Sales Prioritization
Time Management
Customer Engagement
Sales
Medium3 mins
Solve
Evaluating Sales Strategies
Sales Communication
Market Positioning
Pricing Strategy
Sales
Medium2 mins
Solve
Airline Operators
English
Medium2 mins
Solve
Call Gurj Clooners
English
Medium2 mins
Solve
Cigarette taxation regime
English
Medium2 mins
Solve
Reading Comprehension
English
Easy2 mins
Solve
Tennis Players
Logical Reasoning
Medium3 mins
Solve
CID Agent
Logical Deduction
Pattern Recognition
Logical Reasoning
Hard3 mins
Solve
Positive correlation
Correlation vs. Causation
Logical Reasoning
Medium2 mins
Solve
Reason #4

1200+ customers in 75 countries

customers in 75 countries
Brandon

With Adaface, we were able to optimise our initial screening process by upwards of 75%, freeing up precious time for both hiring managers and our talent acquisition team alike!


Brandon Lee, Head of People, Love, Bonito

Reason #5

Designed for elimination, not selection

The most important thing while implementing the pre-employment Business Development Test in your hiring process is that it is an elimination tool, not a selection tool. In other words: you want to use the test to eliminate the candidates who do poorly on the test, not to select the candidates who come out at the top. While they are super valuable, pre-employment tests do not paint the entire picture of a candidate’s abilities, knowledge, and motivations. Multiple easy questions are more predictive of a candidate's ability than fewer hard questions. Harder questions are often "trick" based questions, which do not provide any meaningful signal about the candidate's skillset.

Science behind Adaface tests
Reason #6

1 click candidate invites

Email invites: You can send candidates an email invite to the Business Development Test from your dashboard by entering their email address.

Public link: You can create a public link for each test that you can share with candidates.

API or integrations: You can invite candidates directly from your ATS by using our pre-built integrations with popular ATS systems or building a custom integration with your in-house ATS.

invite candidates
Reason #7

Detailed scorecards & benchmarks

View sample scorecard
Reason #8

High completion rate

Adaface tests are conversational, low-stress, and take just 25-40 mins to complete.

This is why Adaface has the highest test-completion rate (86%), which is more than 2x better than traditional assessments.

test completion rate
Reason #9

Advanced Proctoring


Learn more

About the Business Development Online Test

Why you should use Pre-employment Business Development Test?

The Business Development Test makes use of scenario-based questions to test for on-the-job skills as opposed to theoretical knowledge, ensuring that candidates who do well on this screening test have the relavant skills. The questions are designed to covered following on-the-job aspects:

  • Sales strategies and techniques
  • Market research and analysis
  • Competitive analysis and benchmarking
  • Lead generation and prospecting
  • Client relationship management
  • Negotiation and deal closing
  • Pitching and presenting to clients
  • Networking and building industry contacts
  • Business planning and strategy development
  • Logical reasoning and problem-solving

Once the test is sent to a candidate, the candidate receives a link in email to take the test. For each candidate, you will receive a detailed report with skills breakdown and benchmarks to shortlist the top candidates from your pool.

What topics are covered in the Business Development Test?

  • Business Development

    Business Development is the process of identifying and implementing growth opportunities for a company. It involves strategizing and executing plans to expand the business, establish partnerships, and increase revenue. This skill is measured in the test to assess a candidate's ability to think strategically, identify new business opportunities, and drive growth.

  • Sales Strategies

    Sales Strategies refer to the techniques and tactics used to promote and sell products or services. It includes setting sales goals, identifying target markets, developing pricing strategies, and creating effective sales plans. This skill is measured in the test to evaluate a candidate's ability to develop and implement effective strategies that drive sales and achieve revenue targets.

  • Market Research

    Market Research is the process of gathering and analyzing data about a target market to understand customer needs, preferences, and behavior. It involves conducting surveys, analyzing competitor data, and studying market trends. This skill is measured in the test to assess a candidate's ability to gather and interpret market data, identify market opportunities, and make informed business decisions.

  • Competitive Analysis

    Competitive Analysis is the process of evaluating the strengths and weaknesses of competitors to gain a competitive advantage. It involves analyzing competitor products, pricing, marketing strategies, and market share. This skill is measured in the test to evaluate a candidate's ability to conduct thorough competitor analysis, identify market gaps, and develop strategies to outperform competitors.

  • Lead Generation

    Lead Generation refers to the process of identifying and nurturing potential customers or leads. It involves various marketing activities such as advertising, content creation, and networking to attract potential customers. This skill is measured in the test to assess a candidate's ability to generate quality leads, build a strong pipeline, and contribute to overall sales growth.

  • Client Relationship Management

    Client Relationship Management is the practice of building and maintaining relationships with clients to ensure customer satisfaction and loyalty. It involves managing client interactions, addressing their needs, and providing excellent customer service. This skill is measured in the test to evaluate a candidate's ability to build and maintain strong client relationships, understand customer requirements, and deliver exceptional customer experiences.

  • Negotiation

    Negotiation is the process of reaching mutually beneficial agreements between two or more parties. It involves effective communication, problem-solving, and compromise. This skill is measured in the test to assess a candidate's ability to negotiate favorable deals, resolve conflicts, and achieve win-win outcomes.

  • Pitching and Presenting

    Pitching and Presenting is the skill of effectively communicating and selling ideas, products, or services to a target audience. It involves creating persuasive presentations, delivering compelling pitches, and engaging with potential stakeholders. This skill is measured in the test to evaluate a candidate's ability to deliver impactful presentations, communicate key messages, and influence others.

  • Networking

    Networking is the process of building and nurturing professional relationships to gain information, knowledge, and opportunities. It involves attending events, connecting with industry professionals, and staying updated with industry trends. This skill is measured in the test to assess a candidate's ability to build a strong professional network, establish connections, and leverage relationships for business growth.

  • Business Planning

    Business Planning is the process of setting strategic goals, making decisions, and outlining actions to achieve business objectives. It involves conducting market research, defining target markets, and developing financial forecasts. This skill is measured in the test to evaluate a candidate's ability to develop comprehensive business plans, set realistic goals, and create actionable strategies.

  • Logical Reasoning

    Logical Reasoning is the ability to analyze information, infer relationships, and make logical conclusions. It involves critical thinking, problem-solving, and decision-making based on sound reasoning. This skill is measured in the test to assess a candidate's ability to analyze complex business scenarios, evaluate options, and make logical and reasoned decisions.

  • Business English

    Business English is the use of English language skills in a business context. It includes effective written and oral communication, professional vocabulary, and proper grammar usage. This skill is measured in the test to evaluate a candidate's proficiency in business communication and their ability to convey ideas clearly and professionally.

  • Vocabulary and Grammar

    Vocabulary and Grammar refer to a candidate's knowledge and understanding of words and their proper usage, as well as the rules of grammar in the English language. This skill is measured in the test to assess a candidate's language proficiency and their ability to communicate effectively in a business setting.

  • Full list of covered topics

    The actual topics of the questions in the final test will depend on your job description and requirements. However, here's a list of topics you can expect the questions for Business Development Test to be based on.

    Business Development
    Sales Strategies
    Market Research
    Competitive Analysis
    Lead Generation
    Client Relationship Management
    Negotiation
    Pitching and Presenting
    Networking
    Business Planning
    Logical Reasoning
    Business English
    Vocabulary and Grammar
    Market Segmentation
    SWOT Analysis
    Value Proposition
    Sales Funnel
    Cold Calling
    Objection Handling
    Sales Forecasting
    Sales Metrics
    Customer Acquisition
    Sales Closing Techniques
    Sales Presentations
    B2B Sales
    B2C Sales
    Client Retention
    Referral Programs
    Industry Analysis
    Competitor Research
    Product Positioning
    Lead Qualification
    Prospecting
    Sales Pipelines
    Needs Assessment
    Target Market Identification
    Negotiation Tactics
    Customer Relationship Building
    Presentation Skills
    Networking Events
    Business Model Canvas
    Market Entry Strategies
    Problem-Solving Techniques
    Logical Deduction
    Critical Thinking
    Data Interpretation
    Pattern Recognition
    Decision Making
    Writing Skills
    Effective Communication
    Email Etiquette
    Public Speaking
    Grammar Rules

What roles can I use the Business Development Test for?

  • Business Development Executive
  • Business Development Manager
  • Market Research Analyst
  • Business Development Specialist

How is the Business Development Test customized for senior candidates?

For intermediate/ experienced candidates, we customize the assessment questions to include advanced topics and increase the difficulty level of the questions. This might include adding questions on topics like

  • Business English proficiency
  • Vocabulary and grammar skills
  • Developing and implementing growth strategies
  • Analyzing market trends and identifying opportunities
  • Creating and delivering effective sales pitches
  • Building and maintaining customer loyalty
  • Managing sales pipelines and forecasting
  • Conducting SWOT analysis and market research
  • Utilizing CRM systems for sales management
  • Adapting sales strategies to changing market dynamics
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The hiring managers felt that through the technical questions that they asked during the panel interviews, they were able to tell which candidates had better scores, and differentiated with those who did not score as well. They are highly satisfied with the quality of candidates shortlisted with the Adaface screening.


85%
reduction in screening time

Business Development Hiring Test FAQs

Can I combine multiple skills into one custom assessment?

Yes, absolutely. Custom assessments are set up based on your job description, and will include questions on all must-have skills you specify. Here's a quick guide on how you can request a custom test.

Do you have any anti-cheating or proctoring features in place?

We have the following anti-cheating features in place:

  • Non-googleable questions
  • IP proctoring
  • Screen proctoring
  • Web proctoring
  • Webcam proctoring
  • Plagiarism detection
  • Secure browser
  • Copy paste protection

Read more about the proctoring features.

How do I interpret test scores?

The primary thing to keep in mind is that an assessment is an elimination tool, not a selection tool. A skills assessment is optimized to help you eliminate candidates who are not technically qualified for the role, it is not optimized to help you find the best candidate for the role. So the ideal way to use an assessment is to decide a threshold score (typically 55%, we help you benchmark) and invite all candidates who score above the threshold for the next rounds of interview.

What experience level can I use this test for?

Each Adaface assessment is customized to your job description/ ideal candidate persona (our subject matter experts will pick the right questions for your assessment from our library of 10000+ questions). This assessment can be customized for any experience level.

Does every candidate get the same questions?

Yes, it makes it much easier for you to compare candidates. Options for MCQ questions and the order of questions are randomized. We have anti-cheating/ proctoring features in place. In our enterprise plan, we also have the option to create multiple versions of the same assessment with questions of similar difficulty levels.

I'm a candidate. Can I try a practice test?

No. Unfortunately, we do not support practice tests at the moment. However, you can use our sample questions for practice.

What is the cost of using this test?

You can check out our pricing plans.

Can I get a free trial?

Yes, you can sign up for free and preview this test.

I just moved to a paid plan. How can I request a custom assessment?

Here is a quick guide on how to request a custom assessment on Adaface.

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40 min tests.
No trick questions.
Accurate shortlisting.
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