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Top 10 Sales Assessment Tools for 2025

Siddhartha Gunti Siddhartha Gunti

November 07, 2025


Finding the perfect sales assessment tools can be like searching for a needle in a haystack. You want to make sure you’re investing in a solution that will actually help you identify top talent and improve your hiring outcomes, not just add another step to the process. It's tough out there.

In this article, we'll explore why you need assessment tools for sales roles and what qualities make a truly great assessment. We will give you a quick overview of the top contenders in the market. Then, we will dive deep into the top 10 sales assessment tools for 2025, including a detailed look at Adaface, Prevue Assessments, Crystal, and more.

For each tool, we'll cover what it does, why we picked it, pros, cons, pricing, and standout features. By the end, you'll have a clear understanding of the options available and be ready to choose the right tool to transform your sales hiring. We will even give you our recommended tool at the end.

Table of contents

Why Use Sales Assessment Tools?
What Makes a Great Sales Assessment Tool?
Skills Assessment Tools: A Quick Comparison
1. Adaface
2. Prevue Assessments
3. Crystal
4. The Predictive Index
5. Xobin
6. TestGorilla
7. HireVue
8. Paradox | Traitify
9. McQuaig
10. Realcoderz
Top Sales Assessment Tools for 2025: Conclusion

Why Use Sales Assessment Tools?

Imagine sifting through hundreds of resumes, interviewing dozens of candidates, and still feeling unsure about who will truly excel in a sales role. It's a common headache for recruiters, and that's where sales assessment tools step in to save the day.

These tools help cut through the noise and pinpoint candidates with the innate skills and personality traits needed to drive revenue. They can identify hidden talents and predict on-the-job performance more accurately than traditional methods. Use these tools to improve your online assessment platform today.

Specifically, these tools:

  • Objectively measure key sales competencies.
  • Provide data-backed insights for smarter hiring decisions.
  • Streamline the screening process, saving time and resources.

What Makes a Great Sales Assessment Tool?

When you're on the hunt for the perfect online assessment platform, what's the one thing that should be at the top of your checklist? It's all about precision.

You want a tool that not only understands the job description but can also craft a test that mirrors the real-world challenges of the role. This means ditching the one-size-fits-all approach and opting for assessments that are as unique as the job itself. Think custom-designed tests that pinpoint the exact skills needed, offering a far more insightful evaluation than generic options.

Here are other things to keep in mind:

  • Proctoring Features: Anti-cheating features, like webcam proctoring, ensure test integrity.
  • Reporting and Analytics: Scorecards that breakdown candidate's strengths and weaknesses are key.
  • Customer Support: Prompt support and help documentation make the process smooth for everyone.

Skills Assessment Tools: A Quick Comparison

Choosing the right skills assessment tool can feel like finding a needle in a haystack. Here's a streamlined comparison to help you quickly evaluate your options.

Name Best for Standout feature Pros Cons Free trial Pricing
Adaface

Skills-based, cheating-free assessments

Extensive test library, strong proctoring

500+ tests: aptitude, coding, personality, finance

Doesn't support take-home style assignments

Yes

Credits-based pricing, starts from $180/year

Prevue Assessments

Basic aptitude testing

Personality, aptitude combined

Aptitude and personality tests

Lacks coding, AI tests

No

Contact team for quote

Crystal

Personality assessments

Personality-focused

Team behavioral analysis

No coding or aptitude tests

Yes

Starts $49 per month

The Predictive Index

Behavioral assessments

Team-building personality analysis

Behavioral assessments

No coding or skills tests

No

Contact team for quote

Xobin

General skill assessment

Coding and video interviews

Coding, aptitude, and video

No custom question support

No

Contact team for quote

TestGorilla

Wide range of tests

Extensive skill test library

Skills, personality, and culture

GPT-able questions

Yes

Starts $75 per month

HireVue

Video interviewing

AI-driven insights

Video and coding assessments

Lacks business skill tests

No

Contact team for quote

Paradox | Traitify

Quick personality snapshots

Mobile-first assessments

Short, engaging tests

Limited assessment variety

No

Contact team for quote

McQuaig

Basic employee personality assessment

Behavioral assessment tool

Customizable brand options

Lacks many integrations

No

Starts $1250 for 90 days

Realcoderz

Developer skills assessment

Coding assessments

Coding-focused assessments

Limited scope beyond coding

No

Contact team for quote

1. Adaface: Best for Large Test Library and Strong Proctoring

Let's explore Adaface, a platform designed to streamline your hiring process with its extensive assessment options and focus on test integrity. It's a solid choice if you're looking to screen candidates across a wide range of skills.

Adaface landing page

Why we picked Adaface

Adaface offers a vast library of 500+ skill tests, covering technical skills, aptitude, personality, and more. This allows you to assess candidates for various roles, from coding and IT to business and finance, all in one place. Adaface stands out with its commitment to providing a diverse and relevant assessment experience.

In the context of sales roles, Adaface helps you evaluate candidates on skills like communication, problem-solving, and their understanding of sales principles. The platform’s flexibility allows you to tailor assessments to match the specific requirements of your sales positions. This makes sure you're gauging job-specific skills and on-the-job experience instead of theoretical knowledge.

One of the biggest advantages of Adaface is its strong focus on test integrity, with features like webcam proctoring, window tracking, and copy-paste protection. Combined with its user-friendly interface and detailed reporting, Adaface is a helpul tool for recruiters looking to make data-driven hiring decisions.

Key Features of Adaface

  • Extensive skill assessment library: Access a collection of 500+ tests across programming, IT, business, Excel, aptitude, personality, finance, and role-specific skills. Cast a wide net to find the skills you need.
  • Customizable tests: Tailor assessments by adjusting test duration, cut-off scores, and programming languages to suit specific hiring needs. Alternatively, Adaface experts can customize the test based on your job descriptions.
  • Scenario-based on-the-job skill questions: Screen accurately with questions designed to check for on-the-job experience rather than theoretical knowledge.
  • Multiple question types: Test Excel, SQL, and coding skills using simulators and role-based skills using scenario-based MCQs. The platform supports multiple question types like MCQs, fill-in-the-blanks, code-writing, file uploads, and descriptive answers.
  • Advanced proctoring features: Ensure test integrity with advanced proctoring features such as webcam proctoring, video monitoring, and off-tab activity tracking.
  • Detailed reporting and analytics: Gain insight into candidate performance with skill-wise analysis, benchmarking, and comprehensive overviews.

Pros of Adaface

  • High test library: Assess candidates across a wide range of skills and roles with over 500 ready-made tests.
  • Strong proctoring: Ensure test integrity with features like webcam proctoring, window tracking, and copy-paste protection.
  • Diverse skill coverage: Evaluate candidates for aptitude, finance, personality, business roles, typing, AI, technical, and coding roles.
  • Global reach: Used by clients from 70+ countries. Adaface offers a platform that is versatile and globally adaptable.

Cons of Adaface

  • No live video interviews
  • No take-home assignment support
  • Not the cheapest in the market.

Pricing of Adaface

Adaface offers a free trial with 2 sample tests and 5 credits to check the platform. It is also self-serve. No credit cards are required to start. All pricing plans include all proctoring features and all 500+ tests. Here is a summary of the annual pricing plans:

  • Individual ($180/year)
  • Starter ($500/year)
  • Pro ($900/year)
  • Scale ($3000/year)
  • Growth ($5500/year)
  • Enterprise ($20,000/year)
  • Unlimited ($50,000/year)

2. Prevue Assessments: Personality Focused Hiring

Alright, let's talk about Prevue Assessments! Think of them as a tool that's been around the block, helping companies get a feel for candidates primarily through personality assessments.

Prevue Assessments pricing

Why we picked Prevue Assessments

Prevue Assessments focuses on understanding a candidate's personality, cognitive abilities, and interests. The primary use case is to predict job performance and fit by matching candidate profiles with job requirements. This can be particularly helpful for roles where personality traits are key for success.

These assessments aim to provide insights into a candidate's potential, helping recruiters make informed decisions. They offer reports and analytics to understand team dynamics and individual strengths and weaknesses, but may not cover a diverse range of skills.

Key Features of Prevue Assessments

  • Personality assessments to gauge candidate traits.
  • Cognitive ability tests to measure thinking skills.
  • Interest inventories to align candidates with suitable roles.

Pros of Prevue Assessments

  • Provides insights into personality traits.
  • Offers cognitive ability assessments.
  • Integrates with existing ATS.
  • Benchmarking available to compare candidates

Cons of Prevue Assessments

  • Lacks coding assessments, limiting its use for tech roles. Adaface provides coding questions as well as scenario based MCQs.
  • No support for custom coding questions.
  • Limited proctoring features.
  • No language or finance skill assessment.

Pricing of Prevue Assessments

Prevue Assessments does not publicly display their pricing. You'll need to contact their sales team for a custom quote. This lack of transparency can make it difficult to quickly assess if it fits your budget and needs, unlike platforms like Adaface that offer clear, upfront pricing.

3. Crystal: Personality Focused Assessments

Let's explore Crystal, a platform focusing on personality insights to enhance team dynamics and communication. It leverages personality assessments to provide actionable insights.

Crystal landing page

Why we picked Crystal

Crystal helps teams understand each other's personality types to improve communication and collaboration. By identifying individual personality traits, Crystal aims to foster better relationships and reduce conflicts within the workplace. The platform provides insights into how different personalities interact, enabling team members to adapt their communication styles for more effective teamwork.

Crystal is used primarily for understanding team dynamics and improving interpersonal relationships. It helps users learn how to communicate and work effectively with different personality types, enhancing overall team performance. However, keep in mind that focusing solely on personality might not give you the full picture when evaluating a candidate's skills; for that you need skills tests and aptitude tests.

Key Features of Crystal

  • Personality Assessments: Uses personality tests to identify traits and communication styles.
  • Communication Style Guide: Provides guidance on how to interact with different personality types.
  • Team Dynamics Analysis: Analyzes team member personalities to improve collaboration.
  • Integrates with LinkedIn: Provides personality insights on LinkedIn profiles.

Pros of Crystal

  • Enhances team communication by providing personality insights.
  • Improves collaboration by helping team members understand each other's working styles.
  • Offers actionable advice on how to interact with different personality types.
  • Has a free trial to explore the platform.

Cons of Crystal

  • Lacks skills assessments like coding tests or finance tests.
  • No custom questions, limiting adaptability to specific company needs.
  • No integrations with ATS, so you need to do things manually.
  • Limited proctoring features, making it susceptible to cheating.

Pricing of Crystal

Crystal offers a free trial. Their starter plan is $49/month. For scale plans, you need to contact their team for pricing, lacking transparency in higher tier costs and potentially slowing down your decision-making process.

4. The Predictive Index: Behavioral Insights

Let's explore The Predictive Index, a platform focusing on behavioral assessments to help you understand your candidates better. This could be quite interesting.

The Predictive Index landing page

Why we picked The Predictive Index

The Predictive Index (PI) primarily offers behavioral assessments. It's designed to give insights into a candidate's personality and how they might fit within a team or role. These insights can be used to improve hiring decisions by aligning a candidate's behavioral traits with job requirements.

However, keep in mind that PI focuses on personality and aptitude, which is only one piece of the puzzle. For roles requiring specific skills, you might need to supplement PI with a platform like Adaface that directly assesses those capabilities.

Key Features of The Predictive Index

  • Behavioral Assessments: Identifies personality traits and work styles.
  • Team Match: Analyzes how candidates will interact within a team.
  • Job Fit Analysis: Aligns candidate traits with specific job roles.

Pros of The Predictive Index

  • Provides data-driven insights into candidate behavior.
  • Helps improve team dynamics by identifying potential conflicts.
  • Aids in making informed hiring decisions based on personality fit.
  • Offers a straightforward approach to understanding candidate soft skills.

Cons of The Predictive Index

  • Lacks skills-based assessments for technical or job-specific abilities.
  • Does not offer coding or excel assessments.
  • Limited options for customizing assessments to specific job descriptions.
  • No support for custom API.

Pricing of The Predictive Index

The Predictive Index does not offer transparent pricing on their website. You'll need to contact their sales team to get a quote. This lack of pricing transparency can make it difficult to quickly assess whether it fits your budget, unlike Adaface Assessments Pricing.

5. Xobin: Wide skill assessment coverage

Let's explore Xobin, a platform offering a range of assessments. Here's a detailed look at its features and capabilities.

Xobin landing page

Why we picked Xobin

Xobin is a skills assessment platform designed to help companies evaluate candidates across various roles. It provides a library of pre-built tests and allows users to add their own questions, offering a degree of customization in the assessment process.

The platform aims to streamline hiring by providing tools to assess skills in areas like programming, aptitude, and job-specific knowledge. Xobin also offers features like webcam proctoring to maintain test integrity. However, it lacks features like SQL and Excel workbook questions.

Key Features of Xobin

  • Ready-to-use Tests: Offers a library of pre-designed assessments.
  • Add Own Questions: Allows customization by adding company-specific questions.
  • Automated Scoring: Coding assessments are automatically scored.

Pros of Xobin

  • Wide range of assessments including aptitude, programming, and job-specific skills.
  • Supports adding custom questions to tailor assessments.
  • Provides integrations with popular ATS platforms.
  • Offers webcam and web proctoring to prevent cheating.

Cons of Xobin

  • Lacks language and AI tests, limiting its scope for certain roles. Adaface offers a wider range of tests.
  • No custom question creation, which limits tailoring to specific company needs.
  • Does not offer custom data location support.
  • No public API for custom integrations.

Pricing of Xobin

Xobin does not openly display its pricing. You need to sign up for a demo to get pricing details. Unlike platforms with transparent pricing, this may require an extra step to understand the investment needed.

6. TestGorilla: Large test library

Let's explore TestGorilla, a platform offering a vast library of pre-made tests. It aims to streamline the assessment process for various roles and skill sets.

TestGorilla pricing

Why we picked TestGorilla

TestGorilla provides a wide array of tests, covering areas like aptitude, personality, and job-specific skills. Recruiters can use these ready-made assessments to quickly evaluate candidates and filter those who don't meet the requirements. TestGorilla's primary use case is for companies looking to screen large volumes of applicants.

While TestGorilla offers a broad selection of tests, it does not allow for in-depth customization. For companies that require tailored assessments aligned with specific job descriptions, a platform like Adaface which allows for custom question creation and test customization might be a better fit.

Key Features of TestGorilla

  • Ready-made test library covering various skills.
  • Webcam proctoring and IP address tracking.
  • ATS integrations for seamless workflow.
  • Customizable branding.

Pros of TestGorilla

  • Wide range of pre-built tests available.
  • Good for high-volume screening.
  • Offers webcam and IP proctoring to prevent cheating.
  • Integrates with popular ATS platforms.

Cons of TestGorilla

  • Limited options for custom questions and tailoring assessments.
  • Questions are easily solvable by GPT models.
  • Doesn't offer excel simulation questions.
  • No custom API access to integrate with various ATS or HR systems.

Pricing of TestGorilla

TestGorilla's pricing scales with company size. For smaller teams (1-15 FTEs), the individual plan starts from $75 per month (billed annually). For larger organizations, plans like Starter and Scale are available, with custom pricing for enterprise solutions. Fair usage policies apply to unlimited invites. Contact TestGorilla for a quote.

7. HireVue: Best for video interviews

Let's explore HireVue, a platform known for its video interviewing capabilities. It aims to streamline the hiring process with on-demand and live video interviews.

HireVue pricing

Why we picked HireVue

HireVue's primary focus is on video interviewing. Recruiters can use it to conduct asynchronous interviews, where candidates record their responses to pre-set questions. This allows hiring teams to review candidates at their convenience and reduce scheduling conflicts.

The platform also offers live interviewing features, enabling real-time interaction with candidates. This can be beneficial for assessing communication skills and gauging a candidate's personality. However, it's worth noting that HireVue lacks in-depth skills assessment tools beyond the interview format.

Key Features of HireVue

  • On-demand video interviews
  • Live video interviews
  • Candidate ranking and scoring

Pros of HireVue

  • Structured interviews ensure standardized evaluations.
  • AI-driven insights help identify top talent.
  • Integration with some ATS platforms.
  • Mobile-friendly interface for candidate convenience.

Cons of HireVue

  • Limited assessment types beyond video interviewing.
  • Lacks coding assessments with code playback features.
  • No custom API for advanced integrations.
  • Pricing not transparently available.

Pricing of HireVue

HireVue does not offer transparent pricing on their website. Interested users need to contact their sales team for a quote. This lack of transparency can make it difficult to quickly assess whether HireVue fits within your budget. Also, there is no mention of a free trial on their website.

8. Paradox | Traitify: Personality-focused quick tests

Let's explore Paradox | Traitify. It's known for using visuals to make personality assessments engaging and fast.

Paradox | Traitify landing page

Why we picked Paradox | Traitify

Paradox | Traitify uses a picture-based approach to evaluate personality traits. Candidates pick images that resonate with them. This helps recruiters understand a candidate's soft skills and cultural fit. This can be useful for roles where personality plays a big role. However, remember that personality insights are just one piece of the puzzle. For a complete view, consider skills and aptitude checks too.

Key Features of Paradox | Traitify

  • Visual-based personality assessments
  • Mobile-friendly interface
  • API for personality trait data

Pros of Paradox | Traitify

  • Quick assessments for initial screening.
  • Engaging experience for candidates.
  • Focus on cultural fit assessment.
  • Easy to understand personality reports.

Cons of Paradox | Traitify

  • Limited skill assessment beyond personality.
  • Lack of custom question options.
  • No coding or technical skill tests.
  • No support for custom data location.

Pricing of Paradox | Traitify

Paradox | Traitify does not publicly list pricing. You'll need to contact their sales team for a custom quote. They also don't offer a free trial, so exploring the platform beforehand isn't easy. If you prefer transparent pricing and a free trial to test the waters, consider other options. For instance, you can check out Adaface Assessments Pricing.

9. McQuaig: Personality-focused sales team insights

Let's explore McQuaig, a tool that emphasizes personality assessments to understand sales team dynamics. It offers insights into individual traits and team compatibility.

McQuaig landing page

Why we picked McQuaig

McQuaig focuses on evaluating candidates' personalities to predict their sales performance. Their assessments aim to uncover traits aligned with success in sales roles, helping to build teams with complementary strengths.

By understanding individual personalities, McQuaig helps businesses make informed decisions about hiring, team placement, and leadership development. This approach intends to foster stronger team cohesion and improve overall sales effectiveness.

Key Features of McQuaig

  • Personality-based assessments
  • Team compatibility analysis
  • Leadership development insights

Pros of McQuaig

  • Provides data on team dynamics.
  • Offers insights into candidate personality.
  • Aids in identifying potential leadership qualities.
  • Offers customization options.

Cons of McQuaig

  • Lacks skills-based assessment options like coding tests or aptitude tests.
  • Limited ability to add custom questions.
  • No support for assessing job-specific skills or situational judgment.
  • Doesn't offer AI-driven insights for recruiter workflow optimization.

Pricing of McQuaig

McQuaig does not offer pricing details on their website. Contacting their sales team is required to obtain a quote. There is no mention of a free trial on their website either.

10. Realcoderz: Coding skills assessment focus

Now, let's explore Realcoderz, a platform designed to assess coding skills. Here’s a quick look at what it offers to help you decide if it fits your tech hiring needs.

Realcoderz landing page

Why we picked Realcoderz

Realcoderz is geared towards evaluating candidates' coding abilities through coding tests and job-specific assessments. It's primarily used to screen developers and other tech professionals, ensuring they possess the necessary coding skills for specific roles.

The platform offers automated scoring for coding assessments, streamlining the evaluation process. While Realcoderz focuses on coding and technical skills, it might not cover other areas like aptitude or personality that are relevant for a well-rounded candidate assessment.

Key Features of Realcoderz

  • Coding assessments for various programming languages.
  • Job-specific tests to evaluate role readiness.
  • Automated scoring for coding questions.

Pros of Realcoderz

  • Focus on coding skills assessment.
  • Automated scoring saves time in evaluation.
  • GDPR compliant, ensuring data privacy.

Cons of Realcoderz

  • Lacks assessments for aptitude, business skills, and personality traits.
  • No custom coding questions, limiting flexibility.
  • No mobile-friendly interface for candidates.
  • No free trial or transparent pricing details.

Pricing of Realcoderz

Realcoderz does not offer transparent pricing on their website. You'll need to contact their sales team to get a quote, which can be a hurdle if you're looking for a quick and easy comparison of assessment solutions. Also, they do not offer a free trial to explore all of their assessment features.

Top Sales Assessment Tools for 2025: Conclusion

We've explored a range of sales assessment tools poised to shape hiring in 2025. Each platform offers unique features, but one thing remains clear: the ability to create custom assessments is key.

Generic tests often miss the mark. You need a tool that understands the nuances of your specific sales roles and company culture. A solution that lets you tailor questions, ensuring you're evaluating candidates on the skills and knowledge that truly matter.

While several tools offer value, consider Adaface for its custom assessment capabilities. Beyond that, it also tests for role-specific knowledge, aptitude and coding skills. Ultimately, the right tool depends on your specific needs and priorities.

Whether you prioritize skills assessment, personality insights, or coding prowess, choose a platform that aligns with your hiring goals and empowers you to build a top-performing sales team.

  • Adaface allows for custom question design, offers coding questions alongside scenario-based MCQs, aptitude tests and has multiple language support across all proficiency levels.
  • Prevue Assessments offers personality, aptitude, and job-specific tests, but lacks programming tests and pricing details on their website.
  • Crystal focuses on personality assessments and provides company branding options but does not offer aptitude or skill tests.
  • The Predictive Index provides aptitude and personality tests but lacks programming, business, and job-specific assessments, also they do not have help documentation.
  • Xobin provides programming, aptitude, and business tests, but lacks language tests and has no sign-up option.
  • TestGorilla offers a range of tests, including programming, aptitude, and language skills, but the questions are easily solvable by GPT.
  • HireVue uses a conversational interface and offers programming and aptitude tests, but doesn't let recruiters add their own questions.
  • Paradox | Traitify specializes in personality traits assessment with tests that only take 2 minutes, but lacks skill tests.
  • McQuaig focuses on aptitude and personality tests but lacks programming and business tests, also pricing details are not available on the website.
  • Realcoderz offers programming tests but lacks aptitude and business tests, also they do not have company logo branding.

Ready to create assessments tailored to your needs? Explore Adaface today!

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