Re-engaging inactive candidates can be a game-changer for your talent acquisition strategy. These templates help you reconnect with potential hires who may have slipped through the cracks.
From highlighting new opportunities to offering exclusive event invitations, these email templates provide a framework to reignite interest. Customize them to fit your company's voice and the candidate's specific situation for best results.
Table of contents
Crafting a Compelling Re-Engagement Email
Re-Engagement Email: Highlighting New Opportunities
Re-Engagement Email: Sharing Company Achievements
Re-Engagement Email: Personalized Check-In
Re-Engagement Email: Offering Skill Development Resources
Re-Engagement Email: Exclusive Event Invitations
Re-Engagement Email: Feedback Request
Download Re-Engagement Email Template for Inactive Candidatess in multiple formats
Wrapping Up
Crafting a Compelling Re-Engagement Email
Re-engaging inactive candidates requires a thoughtful approach. A well-crafted email can reignite interest and bring valuable talent back into your recruitment pipeline.
Subject Line: Keep it brief and intriguing. Use phrases like "We've Missed You" or "Exciting New Opportunities" to pique curiosity.
Personalized Greeting: Address the candidate by name. This simple touch shows you remember them and value their individual contribution.
Acknowledgment: Briefly mention their past interaction with your company. This could be a previous application, interview, or any other touchpoint.
Value Proposition: Highlight what's new or exciting about your company. This could be recent achievements, new projects, or changes in company culture.
Clear Call-to-Action: End with a specific, easy-to-follow next step. This could be scheduling a call, viewing current openings, or updating their profile.
Closing: Keep it warm and inviting. Use phrases that encourage response without pressure, like "Looking forward to reconnecting" or "Hope to hear from you soon".
Re-Engagement Email: Highlighting New Opportunities
This template focuses on showcasing new job openings or projects that might interest inactive candidates. It's a great way to rekindle interest by aligning opportunities with their skills and career goals, similar to how you might approach hiring INFP Mediator personalities.
Subject: Exciting New Opportunities Await You!
Hi [Candidate's Name],
I hope this message finds you well. It's been a while since we last connected, and I wanted to reach out to share some new opportunities that might align with your skills and career goals.
We've recently opened up several positions that could be a great fit for someone with your background in [Candidate's Field/Industry]. Here are a few highlights:
- [Job Title 1]: A role that focuses on [Key Responsibility/Project].
- [Job Title 2]: Involves working with [Technology/Tool] to achieve [Goal/Outcome].
- [Job Title 3]: Perfect for someone who enjoys [Specific Interest/Task].
If any of these pique your interest, I'd love to discuss them further with you. We’re always excited to reconnect with talented professionals like yourself.
Feel free to reply to this email or give me a call at [Your Phone Number]. Looking forward to hearing from you!
Best regards,
[Your Name]
[Your Position]
[Your Company]
[Contact Information]
Re-Engagement Email: Sharing Company Achievements
Use this template to update inactive candidates about recent company milestones or achievements. Highlighting your company's growth can entice candidates to reconsider your job offers.
Subject: Catching Up - Exciting News from [Company Name]!
Hi [Candidate Name],
Hope you’re doing well!
We know things might have changed since we last connected, and we wanted to share some exciting updates from [Company Name]. We've been up to some great things lately:
- [Achievement 1]: [Brief description of the achievement and its impact]
- [Achievement 2]: [Brief description of the achievement and its impact]
- [Achievement 3]: [Brief description of the achievement and its impact]
We're really proud of the progress we've made and the direction we're heading. This growth also means new opportunities are opening up within our team.
Would you be open to a quick chat to explore if there's a potential fit for your skills and experience here at [Company Name]?
No pressure either way, but we thought you'd be interested to hear what we've been up to.
Best regards,
[Your Name] [Your Title] [Company Name]
Re-Engagement Email: Personalized Check-In
This template is designed to establish a personal connection by inquiring about the candidate's current situation and future ambitions. It shows genuine interest in their career journey, which can enhance candidate experience.
Subject: Checking In: How Are You and What’s Next?
Hi [Candidate's Name],
I hope this message finds you well! It's been a while since we last connected, and I wanted to reach out to see how things are going for you.
- How has everything been on your end?
- Have there been any exciting developments in your career or personal life?
At [Your Company Name], we're always on the lookout for talented individuals like you. If you're open to exploring new opportunities or have any career goals in mind, I'd love to hear about them.
Feel free to reply to this email or schedule a quick call at your convenience. I'm here to help in any way I can.
Looking forward to catching up!
Best regards,
[Your Full Name]
[Your Job Title]
[Your Company Name]
[Your Contact Information]
Re-Engagement Email: Offering Skill Development Resources
Provide inactive candidates with valuable resources or learning opportunities related to their field. This approach demonstrates your commitment to their professional growth and can be an effective talent acquisition strategy.
Subject: Unlock New Opportunities with Skill Development Resources
Hi [Candidate's Name],
I hope this message finds you well. We’ve missed having you in our network and wanted to reach out with some exciting resources that could help you advance in your career.
At [Your Company Name], we believe in supporting professionals like you in their growth journey. Here are some curated resources we think you’ll find valuable:
- Online Courses: Enhance your skills with free or discounted courses in [specific field/skill].
- Webinars and Workshops: Join industry experts for insights and practical knowledge.
- E-books and Articles: Stay updated with the latest trends and best practices.
We’d love to hear from you and learn more about your career goals. If you’re interested in any of these resources or have any questions, feel free to reach out.
Looking forward to reconnecting!
Best regards,
[Your Name]
[Your Position]
[Your Company Name]
[Contact Information]
Re-Engagement Email: Exclusive Event Invitations
Invite inactive candidates to exclusive webinars or networking events. This can help them feel part of your community and may reignite their interest in your company.
Subject: You're Invited! Join Us for an Exclusive Event
Hi [Candidate's First Name],
We hope this message finds you well. We've missed having you in our community and would love to reconnect!
We're excited to invite you to an exclusive event we're hosting: [Event Name]. It's a great opportunity to engage with industry leaders, network with peers, and learn about the latest trends in [Industry/Field].
Event Details:
- Date: [Date]
- Time: [Time]
- Location: [Venue/Online Platform]
We believe your insights and experiences would greatly enrich the conversation, and we’d be thrilled to have you with us.
Please let us know if you can make it by [RSVP Date]. If you have any questions, feel free to reach out.
Looking forward to seeing you there!
Best regards,
[Your Name]
[Your Position]
[Company Name]
[Contact Information]
Re-Engagement Email: Feedback Request
Requesting feedback from inactive candidates can provide insights into your recruitment process. It also shows that you value their opinion, which can improve your overall recruitment strategies.
Subject: We'd love your feedback on your experience with [Company Name]
Hi [Candidate Name],
We hope you're doing well!
We understand that you're no longer actively pursuing opportunities at [Company Name], and that's perfectly okay. We're always looking for ways to improve our recruitment process and would greatly appreciate your feedback on your experience.
If you're willing to share, it would really help us understand what we're doing well and where we can improve. It should only take a few minutes. You can simply reply to this email with your thoughts on any of the following areas:
- Clarity of the job description
- Communication during the application process
- Interview experience
- Overall impression of [Company Name]
Of course, any feedback you provide will be kept confidential. If you'd prefer to share your thoughts anonymously, you can use this form: [Link to Anonymous Feedback Form (Optional)]
Thank you for your time and consideration. We appreciate your help in making our recruitment process better for future candidates.
Best regards,
The [Company Name] Team
Download Re-Engagement Email Template for Inactive Candidatess in multiple formats
Wrapping Up
Re-engagement emails can be a powerful tool in a recruiter's arsenal. By tailoring your approach with personalized content, you can effectively reconnect with inactive candidates. For insights on enhancing candidate experiences, explore our candidate nurturing strategies.
Remember, the key is to offer value and relevance in every communication. Whether it's new opportunities or skill development resources, ensure your emails resonate with the candidates' interests and career goals.
Re-Engagement Email Template for Inactive Candidates FAQs
How often should I send re-engagement emails?
Send re-engagement emails every 3-6 months. This frequency maintains contact without overwhelming candidates. Adjust based on your hiring needs and candidate responses.
What's the best subject line for a re-engagement email?
Use clear, personalized subject lines like:
- "[Candidate Name], New Opportunities at [Company]"
- "Checking In: Your Career at [Company]"
- "Exclusive Invite: [Event Name] for Top Candidates"
Should I personalize each re-engagement email?
Yes, personalization is key. Reference previous interactions, specific skills, or why you think they're a great fit. This shows you value them as individuals, not just potential hires.
What if a candidate doesn't respond to re-engagement emails?
After 2-3 unanswered emails, consider them uninterested. Remove them from your active outreach list. However, keep their information for future opportunities that might be a better match.
Can I use automation for re-engagement emails?
Yes, use automation to schedule and send initial re-engagement emails. However, personalize follow-ups based on responses. Balance efficiency with the personal touch needed for effective re-engagement.
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