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Hubspot CRM Test

The HubSpot CRM Test evaluates a candidate's proficiency in using HubSpot CRM features and functionalities. It covers essential topics like contact management, pipeline management, lead nurturing, and reporting. Designed with scenario-based MCQs, this test helps identify candidates with a strong understanding of HubSpot CRM for effective sales and marketing operations.

Covered skills:

  • Contact Management
  • Pipeline Management
  • Lead Nurturing
  • Sales Automation
  • Reporting and Analytics
  • Email Marketing
  • Integrations
  • Task and Activity Management
  • Customization Options
  • User Management and Permissions
  • HubSpot CRM Navigation

About the Hubspot CRM Assessment Test


The Hubspot CRM Test helps recruiters and hiring managers identify qualified candidates from a pool of resumes, and helps in taking objective hiring decisions. It reduces the administrative overhead of interviewing too many candidates and saves time by filtering out unqualified candidates at the first step of the hiring process.

The test screens for the following skills that hiring managers look for in candidates:

  • Proficient in managing and organizing contact information effectively
  • Capable of customizing pipeline stages to match sales processes
  • Skilled in setting up and managing automated lead nurturing workflows
  • Efficient in automating repetitive sales tasks and processes
  • Adept at generating and interpreting sales reports and analytics
  • Competent in crafting and managing email marketing campaigns
  • Experienced in integrating HubSpot CRM with other software and tools
  • Effective in managing tasks and activities to drive sales productivity
  • Capable of customizing CRM fields and layouts to suit business needs
  • Experienced in managing user roles and permissions within HubSpot CRM
  • Skilled in navigating and utilizing HubSpot CRM’s interface and features

1200+ customers in 80 countries


Use Adaface tests trusted by recruitment teams globally. Adaface skill assessments measure on-the-job skills of candidates, providing employers with an accurate tool for screening potential hires.

customers in 75 countries

Non-googleable questions


We have a very high focus on the quality of questions that test for on-the-job skills. Every question is non-googleable and we have a very high bar for the level of subject matter experts we onboard to create these questions. We have crawlers to check if any of the questions are leaked online. If/ when a question gets leaked, we get an alert. We change the question for you & let you know.

How we design questions
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It's very easy to share assessments with candidates and for candidates to use. We get good feedback from candidates about completing the tests. Adaface are very responsive and friendly to deal with.

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We evaluated several of their competitors and found Adaface to be the most compelling. Great library of questions that are designed to test for fit rather than memorization of algorithms.

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Why you should use Pre-employment Hubspot CRM Test?

The Hubspot CRM Test makes use of scenario-based questions to test for on-the-job skills as opposed to theoretical knowledge, ensuring that candidates who do well on this screening test have the relavant skills. The questions are designed to covered following on-the-job aspects:

  • Managing contacts with HubSpot CRM.
  • Tracking and analyzing sales pipelines.
  • Nurturing leads through advanced tools.
  • Automating sales processes efficiently.
  • Generating detailed reports and insights.
  • Creating and managing email campaigns.
  • Integrating third-party tools with HubSpot.
  • Handling tasks and activity scheduling.
  • Customizing dashboards and CRM views.
  • Managing user permissions effectively.

Once the test is sent to a candidate, the candidate receives a link in email to take the test. For each candidate, you will receive a detailed report with skills breakdown and benchmarks to shortlist the top candidates from your pool.

What topics are covered in the Hubspot CRM Test?

Contact Management: Contact management within HubSpot CRM involves organizing and maintaining customer information to foster better relationships and communication. Proficient contact management ensures that customer data is current and accessible, paving the way for effective engagement strategies.

Pipeline Management: Pipeline management allows users to visualize and track the stages of their sales process. Effective management of this aspect helps in forecasting sales and identifying bottlenecks in the sales cycle.

Lead Nurturing: This involves guiding prospects through the buyer's journey by providing relevant information and engagement. Mastery of lead nurturing can significantly increase conversion rates and improve customer satisfaction.

Sales Automation: Sales automation focuses on streamlining repetitive tasks through software tools, freeing up valuable time for more strategic activities. It enhances efficiency and ensures a consistent sales process.

Reporting and Analytics: Reporting and analytics provide insights into sales performance and customer behavior, enabling data-driven decision-making. This skill is crucial for evaluating the effectiveness of sales strategies and identifying areas for improvement.

Email Marketing: Email marketing involves creating and managing campaigns to reach and engage prospects and customers. A well-executed email marketing strategy can drive sales and strengthen customer relationships.

Integrations: Integrating HubSpot CRM with other software tools ensures seamless data flow and enhanced functionality. This capability extends the platform’s versatility and augments its utility in various business processes.

Task and Activity Management: Managing tasks and activities involves organizing and tracking to-do items and appointments that support the sales cycle. This skill helps maintain productivity and ensures important actions are accomplished on time.

Customization Options: Customization options allow users to tailor the CRM to meet specific business needs and processes. This flexibility ensures the CRM supports diverse workflows and maximizes functionality.

User Management and Permissions: User management and permissions ensure that appropriate access is granted based on roles and responsibilities. This skill is vital for maintaining data security and operational efficiency.

HubSpot CRM Navigation: Effective navigation of HubSpot CRM is essential for efficiently accessing tools and information necessary for daily tasks. Competence in navigation aids in optimizing workflow and utilizing the CRM's full potential.

Full list of covered topics

The actual topics of the questions in the final test will depend on your job description and requirements. However, here's a list of topics you can expect the questions for Hubspot CRM Test to be based on.

Contact Views
Contact Properties
Pipeline Stages
Deal Records
Workflow Automation
Lead Scoring
Sales Sequences
Email Templates
Call Tracking
Meeting Scheduling
Task Queues
Custom Fields
Pipeline Forecasting
Sales Dashboard
Revenue Reports
Activity Reporting
Email Marketing
A/B Testing
Form Integrations
API Integrations
Webhooks
Custom Objects
User Roles
Permissions Management
App Marketplace
CRM Import
CRM Export
Task Management
Notes Recording
HubSpot Academy
HubSpot Support
Mobile CRM
CRM Filters
Saved Views
Lead Rotation
Lead Assignment
Progress Tracking
Deal Forecasting
Email Tracking
Website Analytics
Sales Goals
Quota Management
Sales Insights
Custom Reports
Email Scheduling
Sequence Enrollments

What roles can I use the Hubspot CRM Test for?

  • Sales Manager
  • Sales Representative
  • CRM Specialist
  • Marketing Manager
  • Marketing Analyst
  • Customer Success Manager
  • Business Development Executive
  • Operations Manager
  • Account Manager
  • Sales Operations Specialist

How is the Hubspot CRM Test customized for senior candidates?

For intermediate/ experienced candidates, we customize the assessment questions to include advanced topics and increase the difficulty level of the questions. This might include adding questions on topics like

  • Navigating the HubSpot CRM interface.
  • Implementing complex contact management strategies.
  • Optimizing sales pipeline workflows.
  • Designing advanced lead nurturing strategies.
  • Advanced automation for sales processes.
  • Performing comprehensive analytical reporting.
  • Developing sophisticated email marketing campaigns.
  • Advanced integrations with external platforms.
  • Managing complex tasks and activities.
  • Advanced customization for user interfaces.

Try the most advanced candidate assessment platform

AI Cheating Detection with Honestly

ChatGPT Protection

Non-googleable Questions

Web Proctoring

IP Proctoring

Webcam Proctoring

MCQ Questions

Coding Questions

Typing Questions

Personality Questions

Custom Questions

Ready-to-use Tests

Custom Tests

Custom Branding

Bulk Invites

Public Links

ATS Integrations

Multiple Question Sets

Custom API integrations

Role-based Access

Priority Support

GDPR Compliance

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Make informed hiring decisions

Have questions about the Hubspot CRM Hiring Test?

What is HubSpot CRM Test?

The HubSpot CRM Test evaluates candidates' skills in using the HubSpot CRM platform, including areas like contact management, sales automation, and reporting. Employers use this test to identify individuals adept in managing CRM tasks, facilitating efficient customer relationship practices.

Can I combine HubSpot CRM Test with Sales Aptitude questions?

Yes, you can request a custom test that includes both HubSpot CRM skills and Sales Aptitude questions. Find more details on how we assess Sales Aptitude skills.

What type of questions are used to evaluate senior candidates in the HubSpot CRM Test?

For senior roles, questions cover complex contact management strategies, advanced sales pipeline workflows, and sophisticated email marketing campaigns, among other advanced CRM functionalities.

How to use HubSpot CRM Test in my hiring process?

Incorporate the HubSpot CRM Test as a pre-screening tool early in your hiring process. Include a link to the test in your job posting or directly invite candidates via email. This helps identify skilled candidates effectively.

Can I combine multiple skills into one custom assessment?

Yes, absolutely. Custom assessments are set up based on your job description, and will include questions on all must-have skills you specify. Here's a quick guide on how you can request a custom test.

Do you have any anti-cheating or proctoring features in place?

We have the following anti-cheating features in place:

  • Hidden AI Tools Detection with Honestly
  • Non-googleable questions
  • IP proctoring
  • Screen proctoring
  • Web proctoring
  • Webcam proctoring
  • Plagiarism detection
  • Secure browser
  • Copy paste protection

Read more about the proctoring features.

How do I interpret test scores?

The primary thing to keep in mind is that an assessment is an elimination tool, not a selection tool. A skills assessment is optimized to help you eliminate candidates who are not technically qualified for the role, it is not optimized to help you find the best candidate for the role. So the ideal way to use an assessment is to decide a threshold score (typically 55%, we help you benchmark) and invite all candidates who score above the threshold for the next rounds of interview.

What experience level can I use this test for?

Each Adaface assessment is customized to your job description/ ideal candidate persona (our subject matter experts will pick the right questions for your assessment from our library of 10000+ questions). This assessment can be customized for any experience level.

Does every candidate get the same questions?

Yes, it makes it much easier for you to compare candidates. Options for MCQ questions and the order of questions are randomized. We have anti-cheating/ proctoring features in place. In our enterprise plan, we also have the option to create multiple versions of the same assessment with questions of similar difficulty levels.

I'm a candidate. Can I try a practice test?

No. Unfortunately, we do not support practice tests at the moment. However, you can use our sample questions for practice.

What is the cost of using this test?

You can check out our pricing plans.

Can I get a free trial?

Yes, you can sign up for free and preview this test.

I just moved to a paid plan. How can I request a custom assessment?

Here is a quick guide on how to request a custom assessment on Adaface.

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Along with scorecards that report the performance of the candidate in detail, you also receive a comparative analysis against the company average and industry standards.

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