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VP of Sales Job Description Template


Siddhartha Gunti

July 23, 2024


A VP of Sales plays a critical role in driving revenue growth and leading the sales team to success. They are responsible for developing sales strategies, managing key accounts, and achieving sales targets.

To find the right candidate, it's important to outline the necessary skills and qualifications in your job description. This ensures you attract top talent who can excel in the role and contribute to your company's growth.

Discover the key elements to include in your VP of Sales Job Description. We’ll also discuss best practices, provide a VP of Sales Job Description template, and explain how Adaface's skill tests can help you identify suitable VPs of Sales.

Table of contents

Elements to include in the VP of Sales Job Description template
The importance of a good VP of Sales job description
Download VP of Sales job description template in multiple formats
Things to avoid when writing a job description for VP of Sales role
What skills are important for VP of Sales role?
Identify the best VP of Saless for your open role
VP of Sales Job Description FAQs

Elements to include in the VP of Sales Job Description template

VP of Sales Job Description Template/Brief

As the VP of Sales, you will be responsible for managing a team of salespeople and developing strategies to increase sales and grow the company. In this role, you will be expected to have a deep understanding of the market, our products, and our customers. You will also be responsible for setting quotas, managing relationships with key accounts, and developing new business opportunities.

VP of Sales Job Profile

The VP of Sales is responsible for leading the sales department and developing and executing the sales strategy. He or she works closely with the CEO and other members of the executive team to create and implement companywide sales initiatives, objectives and goals. The VP of Sales also manages and motivates the sales team, ensuring that they meet or exceed their sales targets.

Reports To

  • CEO

VP of Sales Responsibilities

  • Developing and executing the sales strategy
  • Creating and implementing companywide sales initiatives, objectives and goals
  • Managing and motivating the sales team
  • Ensuring that the sales team meets or exceeds their sales targets
  • Building relationships with customers

VP of Sales Requirements & Skills

  • Bachelor’s degree in business, marketing or related field
  • 7+ years of sales experience
  • 3+ years of sales management experience
  • Ability to build relationships with customers
  • Excellent communication, leadership and interpersonal skills

The importance of a good VP of Sales job description

Job seekers typically spend very little time reading job postings and descriptions. They often skim through many listings, making it crucial for your job description to stand out.

To attract top candidates, your job description must be good, crisp, and informative. It should convey important information quickly and effectively, ensuring that potential applicants understand the role and its requirements within the first minute of reading.

Top organizations invest effort into crafting well-written job descriptions for several reasons. They attract suitable candidates, precisely and accurately represent the job role, and can help form the basis for an VP of Sales interview. Additionally, they help outline your requirements for your ideal candidate and provide an opportunity to display your company values to the public.

Download VP of Sales job description template in multiple formats

Things to avoid when writing a job description for VP of Sales role

When crafting a job description for a VP of Sales role, it's important to strike the right balance between detail and clarity. Overloading the description with unnecessary information can deter potential candidates and make the hiring process more challenging. Here are some common pitfalls to avoid to ensure your job description is both effective and appealing.

Listing too many skills can overwhelm candidates and make the role seem unattainable. Focus on the core competencies that are truly necessary for the position. For a comprehensive list of essential skills, refer to our skills required for VP of Sales role.

Using buzz words can make your job description sound generic and unappealing. Terms like 'synergy,' 'disruptive,' 'rockstar,' and 'guru' are often overused and can detract from the actual responsibilities and expectations of the role. Be specific and clear about what you are looking for.

Over-focusing on academic qualifications can limit your candidate pool. Many successful VPs of Sales have honed their skills through experience rather than formal education. Skills like leadership, negotiation, and strategic thinking are often developed on the job. It's recommended to use an on-the-job skills test to evaluate these capabilities.

What skills are important for VP of Sales role?

To craft a good job description and hire the best candidates for the VP of Sales role, recruiters should know the key skills required to excel in the role. These include strategic thinking, leadership, and a deep understanding of sales processes.

For a detailed guide on the skills required for a VP of Sales, check out our comprehensive post on skills required for VP of Sales.

Identify the best VP of Saless for your open role

Recruiters often face the challenge of sifting through a mountain of resumes, even when they have a well-crafted job description for a VP of Sales role. The sheer volume of applications can be overwhelming, and it becomes difficult to identify which candidates truly stand out. How do you ensure that you are selecting the best fit for your organization from this vast pool of talent?

Adaface skill tests can help streamline this process by pinpointing the most qualified candidates. Our extensive library includes assessments like the Sales Aptitude Test, Business Development Test, and Leadership Psychometric Test, which are designed to evaluate the specific skills and traits needed for a VP of Sales.

To take the next step in effectively screening candidates for your VP of Sales role, you can explore our online assessment platform for a quick product tour. Alternatively, you can sign up for a free plan to start using our trusted and accurate platform right away.

Sales Aptitude Test

40 mins | 20 MCQs
The sales aptitude test assesses a candidate's ability to reach out to potential customers, maintain customer relationships, handle objections and resolve conflicts using scenario based questions. In addition, this test also evaluates their ability to work with numbers, verbal reasoning, and ability to derive logical conclusions from the given data.
Try Sales Aptitude Test

VP of Sales Job Description FAQs

What is a VP of Sales job description template?

A VP of Sales job description template outlines the key responsibilities, requirements, and skills needed for the role. It helps recruiters attract qualified candidates.

Why is a good VP of Sales job description important?

A well-crafted job description helps attract the right candidates, sets clear expectations, and ensures alignment between the company's goals and the candidate's skills.

What are the main responsibilities of a VP of Sales?

The main responsibilities include developing sales strategies, managing sales teams, setting sales targets, and analyzing sales data to drive growth.

What skills are important for a VP of Sales?

Key skills include leadership, strategic thinking, communication, sales forecasting, and data analysis. Experience in sales management is also crucial.

Who does the VP of Sales report to?

The VP of Sales typically reports to the CEO or the Chief Revenue Officer (CRO), depending on the company's structure.

What should be avoided when writing a VP of Sales job description?

Avoid vague language, unrealistic expectations, and overly lengthy descriptions. Be clear and concise about the role's requirements and responsibilities.

How can I identify the best VP of Sales for my open role?

Look for candidates with a proven track record in sales leadership, strong strategic skills, and the ability to drive revenue growth. Conduct thorough interviews and reference checks.

What are the common requirements for a VP of Sales role?

Common requirements include a bachelor's degree in business or a related field, extensive sales experience, and strong leadership and communication skills.


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40 min tests.
No trick questions.
Accurate shortlisting.