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Sales Account Manager Job Description Template


Siddhartha Gunti

May 06, 2025


In today's competitive marketplace, a skilled Sales Account Manager is crucial for maintaining and expanding client relationships, managing accounts, and driving sales growth.

Sales Account Managers bridge the gap between your company and its clients. They need a blend of communication skills, sales acumen, and strategic thinking to thrive. Using a job description template can streamline the process of finding the right candidate.

Discover the key elements to include in your Sales Account Manager Job Description. We’ll also discuss best practices, provide a Sales Account Manager Job Description template, and explain how Adaface's skill tests can help you identify suitable Sales Account Managers.

Table of contents

Elements to include in the Sales Account Manager Job Description template
The importance of a good Sales Account Manager job description
Download Sales Account Manager job description template in multiple formats
Things to avoid when writing a job description for Sales Account Manager role
What skills are important for Sales Account Manager role?
Identify the best Sales Account Managers for your open role
Sales Account Manager Job Description FAQs

Elements to include in the Sales Account Manager Job Description template

Sales Account Manager Job Description Template/Brief

We are seeking a dynamic Sales Account Manager to join our team. This role involves managing client accounts and driving sales growth while building lasting relationships with customers. The ideal candidate should have strong communication skills and a proven track record in sales and account management.

Sales Account Manager Job Profile

A Sales Account Manager will manage and grow client accounts by understanding their needs and offering tailored solutions. They will work to achieve sales targets and develop strategies to expand the company's customer base. This role requires excellent interpersonal skills and a knack for problem-solving.

Reports To

The Sales Account Manager reports to the Sales Director.

Sales Account Manager Responsibilities

  • Develop and maintain strong relationships with key clients.
  • Identify new sales opportunities within existing accounts.
  • Work with cross-functional teams to ensure client satisfaction.
  • Prepare and deliver presentations to clients.
  • Negotiate contracts and close agreements to maximize profits.
  • Understand customer needs and propose solutions.
  • Track sales metrics to identify trends and insights.
  • Provide regular updates on account status and sales performance.
  • Coordinate with marketing teams to create client-specific campaigns.

Sales Account Manager Requirements & Skills

  • Proven experience in sales or account management.
  • Strong communication and negotiation skills.
  • Ability to build rapport and maintain client relationships.
  • Experience with CRM software and sales analytics.
  • Understanding of sales performance metrics.
  • Bachelor’s degree in Business, Marketing, or related field.
  • Excellent problem-solving and organizational skills.
  • Ability to work independently and as part of a team.
  • Willingness to travel as needed for client meetings.

The importance of a good Sales Account Manager job description

In today's fast-paced job market, candidates often spend just a few moments skimming through job descriptions. With so many postings to review, they naturally focus on the highlights that stand out.

For this reason, crafting a concise and engaging job description is important to draw the attention of top candidates quickly. It should clearly communicate the role's key responsibilities and requirements to make an immediate impact.

Top organizations understand the value of a well-written job description. They use it to attract the right candidates, accurately represent the job role, and lay the groundwork for Sales Account Manager interviews. Such descriptions also help define the ideal candidate's profile and convey company values to the public.

Download Sales Account Manager job description template in multiple formats

Things to avoid when writing a job description for Sales Account Manager role

When crafting a job description for a Sales Account Manager, it's important to focus on clarity and precision. Avoiding common pitfalls can make the role more attractive to qualified candidates and ensure that you're attracting individuals who are truly suited to the position. Let's explore some of the things you should steer clear of when writing this job description.

One mistake to avoid is listing too many skills. Overloading the job description with an exhaustive list of skills can overwhelm potential candidates and deter them from applying. Instead of listing every possible skill, focus on the most relevant ones. You can refer to our skills required for Sales Account Manager role post to understand what skills are truly necessary.

Using buzz words can also be counterproductive. Words like "dynamic," "synergy," "proactive," and "results-driven" are often overused and can make the job description sound generic. Be mindful of these and try to provide clear and specific information about what the role truly entails.

Lastly, don't overemphasize academic qualifications. While education is important, it's not the only indicator of a candidate's capability. Many skills that are valuable to a Sales Account Manager, such as negotiation and relationship-building, aren't necessarily taught in academic settings. It's recommended to use an account management test to screen candidates for these critical skills.

What skills are important for Sales Account Manager role?

When crafting a job description for a Sales Account Manager, it's important for recruiters to understand the key skills that lead to success in this role. These skills often include effective communication, strong relationship-building, strategic thinking, and a knack for problem-solving, all of which are integral to managing client accounts and driving sales growth.

For a more detailed exploration of the skills needed for a Sales Account Manager, you can check the comprehensive guide on our blog. This resource provides in-depth insights into each skill and how they contribute to the role.

Identify the best Sales Account Managers for your open role

Recruiters often face the daunting task of sifting through a large number of resumes to find the right candidate for a Sales Account Manager position. Despite having a detailed job description, identifying the best fit among numerous applicants can be challenging. A resume may showcase experience and education, but it doesn't always reveal the candidate's true capability to perform in a sales role or their ability to manage client relationships effectively.

Adaface skill tests can help recruiters identify the most suitable candidates from the pool with ease. Our Sales Aptitude Test evaluates candidates' natural sales abilities, while the Account Management Test ensures they have the skills to nurture client relationships. For roles that require a strong customer focus, the Customer Success Manager Test can be instrumental in pinpointing the right individual.

To streamline your hiring process and effectively screen candidates, you can take a quick product tour of Adaface's platform. If you're ready to enhance your recruitment strategy, sign up for a free plan and start exploring how we can help you find the best talent for your Sales Account Manager role.

Account Management Test

35 mins | 14 MCQs
The Account Management Test evaluates a candidate's proficiency in key areas of account management, including client relationship management, sales techniques, and customer retention strategies. Using scenario-based MCQs, it assesses the candidate's ability to handle client objections, plan accounts, and forecast revenue effectively.
Try Account Management Test

Sales Account Manager Job Description FAQs

What is the primary role of a Sales Account Manager?

A Sales Account Manager is responsible for managing client accounts, building relationships, and driving sales growth by identifying and meeting customer needs.

How does a Sales Account Manager contribute to a company's success?

They contribute by maintaining strong client relationships, increasing sales, and ensuring customer satisfaction, which helps in achieving business goals.

What are the key skills required for a Sales Account Manager?

Key skills include strong communication, negotiation, customer service, problem-solving abilities, and a good understanding of sales processes.

Why is a well-written job description important for a Sales Account Manager position?

It helps attract qualified candidates by clearly outlining the role, responsibilities, skills required, and expectations from potential candidates.

What should be avoided when writing a Sales Account Manager job description?

Avoid using jargon, vague language, and overly broad responsibilities. Ensure clarity and specificity to attract suitable candidates.

Who typically does a Sales Account Manager report to?

Sales Account Managers usually report to the Sales Director or Sales Manager, depending on the company's hierarchy.

How can recruiters identify the best candidates for a Sales Account Manager role?

Look for candidates with a proven track record in sales, strong interpersonal skills, and the ability to develop and maintain client relationships.

What is the difference between a Sales Account Manager and a Sales Manager?

A Sales Account Manager focuses on managing specific client accounts, while a Sales Manager typically oversees the sales team and strategy.


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40 min tests.
No trick questions.
Accurate shortlisting.